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What’s new at Auror

We’re always adding new features and updates — and we don’t want you to miss any of it. Here, you’ll find the latest innovations made to the industry leading Retail Crime Intelligence platform.

Evidence Requests
Alerts & Notifications
Incident Reporting
Insights
Reparations & Recovery
Investigations
Data Explorer: from trend to detail in one click

July 7, 2026

Data Explorer: from trend to detail in one click

Drill down from any insight card straight to the events behind it, instantly.

Investigator Performance and Investigation Volume dashboard widgets

June 18, 2026

Investigator Performance and Investigation Volume dashboard widgets

New dashboard widgets track investigator performance and investigation volume.

Main feed translation

June 10, 2026

Main feed translation

See the Auror feed automatically translated into Spanish or French Canadian.

Filter your person of interest list by site

June 4, 2026

Filter your person of interest list by site

Filter your POI list by site to focus ASR enrollment where it matters most.

Data Explorer: from trend to detail in one click

Drill down from any insight card straight to the events behind it, instantly.

Data Explorer: from trend to detail in one click
Highest Risk Offenders by Area

June 1, 2019

Highest Risk Offenders by Area

Showing the highest risk offenders on Organization and Site/Store Dashboards.

Events by type

May 1, 2019

Events by type

Showing event types by $ value and % on Organization and Site/Store Dashboards.

Trespass details included on person profile

March 1, 2019

Trespass details included on person profile

A trespass section has been added to Person Profiles showing which organizations and sites a person has been trespassed from, and for what dates.

Narrative/Statement Builder

January 24, 2019

Narrative/Statement Builder

Ensure users can report cases easily, quickly, and accurately. A narrative statement is generated based on what a user captures in the reporting process and can be reviewed and modified easily.

Link repeat people

January 17, 2019

Link repeat people

Making it easy for users to connect repeat people.

Police status updates

December 31, 2018

Police status updates

The ability to track the police status of your events.

Barcode scan to add product details

November 29, 2018

Barcode scan to add product details

To make the reporting process faster in future, we can connect to an API and allow products to be scanned into the event report form using a barcode scanner pulling through relevant product details.

Store Reporting: Overview

October 31, 2018

Store Reporting: Overview

Overview of key stats by store with dynamic time period.

Store Reporting: Hot products report

September 27, 2018

Store Reporting: Hot products report

Summary of the top products being targeted by store with dynamic time period.

Store Reporting: Auror usage report

August 1, 2018

Store Reporting: Auror usage report

Report of the users who have reported events for that store with dynamic time period, including: Number of events reported by the user for the store Total value of events reported by the user for the store Recovered % by that user for that store

Select Primary Image

July 26, 2018

Select Primary Image

The ability to pick a primary image when reporting or editing an event - this will be the first image shown on the profile and is also the image that shows on the home feed.

Request footage

July 4, 2018

Request footage

Request footage more quickly by clicking a button on the evidence locker. This will add a comment to the event report asking the reporter to provide video or image evidence.

Product Tours

June 14, 2018

Product Tours

As we roll out the new and improved Auror we have added a product tour that can be played on demand, taking users through the key changes and helping them get the most out of the new platform.

Dots connected on feed when POI is linked/named

May 24, 2018

Dots connected on feed when POI is linked/named

When a person is linked, or named, there is now a "Dots Connected!" activity shown on the feed.

Search filters for $ value and number of events

April 25, 2018

Search filters for $ value and number of events

New search filters added for $ value and number of events to make it easier to narrow search results down.

Reporter and witness details access controlled

February 21, 2018

Reporter and witness details access controlled

Reporter and witness contact details are now only visible to the person who reported the event (so entered them in), investigators, police, and admins (site/org/Auror).

The Intel Blog

Related intel

Real-world perspectives on retail crime, shaped by the people who deal with it every day.

Explore the blog
Auror and The Zellman Group Partner to Revolutionize Organized Retail Crime Prevention and Recovery

August 26, 2025

Auror and The Zellman Group Partner to Revolutionize Organized Retail Crime Prevention and Recovery

The Zellman Group (TZG), a premier Loss Prevention and Asset Protection Solutions provider, and Auror, the global leader in Retail Crime Intelligence, today announced a strategic integration enabling users to effortlessly transfer case details — such as case amounts, subject information, issue type, and custom fields — into Zellman's portal with a single click.

Inside NRF Protect 2025: Why US retailers are abandoning asset protection tech in favor of AI-powered prevention

July 21, 2025

Inside NRF Protect 2025: Why US retailers are abandoning asset protection tech in favor of AI-powered prevention

Working together to stop retail crime: the Axon/Auror integration

April 15, 2024

Working together to stop retail crime: the Axon/Auror integration

Axon and Auror recently announced a new product integration to address retail crime and violence. Discover the details of this partnership in this post by Auror CEO, Phil Thomson.

Starting your Retail Crime Intelligence journey with Auror

August 17, 2023

Starting your Retail Crime Intelligence journey with Auror

Discover what it's really like to get started with Auror as we break down our onboarding journey and explain how we provide unparalleled speed and support.