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What’s new at Auror

We’re always adding new features and updates — and we don’t want you to miss any of it. Here, you’ll find the latest innovations made to the industry leading Retail Crime Intelligence platform.

Evidence Requests
Reparations & Recovery
Insights
Alerts & Notifications
Investigations
Incident Reporting
Auror Subject Recognition
Alerts & Notifications

October 30, 2025

Auror Subject Recognition

Detect and alert teams to known high-risk persons of interest before the offend with our facial recognition integration.

Reviewing suggestions to building out full investigations in a single click
Investigations

May 23, 2024

Reviewing suggestions to building out full investigations in a single click

With Suggested Investigations, ORC managers can work faster, gauge the ROI and impact of an investigation, prioritize which crime networks to focus on, and drive better outcomes at scale.

Track key activities done in an Investigation
Investigations

April 1, 2024

Track key activities done in an Investigation

Allows collaborators to track key activities taken by users across an investigation, with an activity log of changes made.

Reports on-demand
Insights

January 1, 2024

Reports on-demand

Report downloads enables you to download all your data relating to Auror events and investigations over customizable time periods instantly.

Alerts & Notifications

Auror Subject Recognition

Detect and alert teams to known high-risk persons of interest before the offend with our facial recognition integration.

Auror Subject Recognition
Maps on person profiles
Incident Reporting

September 30, 2019

Maps on person profiles

We believe that a map view can be useful in showing patterns and trends in crime. Phase 1: Person profile: showing all the locations the person has been involved in events at Phase 2: Full screen expand with filtering by associate / vehicle

Reporting by Region
Incident Reporting

September 30, 2019

Reporting by Region

Detailed reporting at an organizational region level.

Organization Dashboard
Insights

August 1, 2019

Organization Dashboard

A top-level dynamic dashboard of crime across your organization, allowing you to make informed decisions around reducing crime in-stores.

Highest Risk Offenders by Area
Incident Reporting

June 1, 2019

Highest Risk Offenders by Area

Showing the highest risk offenders on Organization and Site/Store Dashboards.

Events by type
Incident Reporting

May 1, 2019

Events by type

Showing event types by $ value and % on Organization and Site/Store Dashboards.

Trespass details included on person profile
Incident Reporting

March 1, 2019

Trespass details included on person profile

A trespass section has been added to Person Profiles showing which organizations and sites a person has been trespassed from, and for what dates.

Narrative/Statement Builder
Incident Reporting

January 24, 2019

Narrative/Statement Builder

Ensure users can report cases easily, quickly, and accurately. A narrative statement is generated based on what a user captures in the reporting process and can be reviewed and modified easily.

Link repeat people
Incident Reporting

January 17, 2019

Link repeat people

Making it easy for users to connect repeat people.

Police status updates
Incident Reporting

December 31, 2018

Police status updates

The ability to track the police status of your events.

Barcode scan to add product details
Incident Reporting

November 29, 2018

Barcode scan to add product details

To make the reporting process faster in future, we can connect to an API and allow products to be scanned into the event report form using a barcode scanner pulling through relevant product details.

Store Reporting: Overview
Incident Reporting

October 31, 2018

Store Reporting: Overview

Overview of key stats by store with dynamic time period.

Store Reporting: Hot products report
Incident Reporting

September 27, 2018

Store Reporting: Hot products report

Summary of the top products being targeted by store with dynamic time period.

Store Reporting: Auror usage report
Incident Reporting

August 1, 2018

Store Reporting: Auror usage report

Report of the users who have reported events for that store with dynamic time period, including: Number of events reported by the user for the store Total value of events reported by the user for the store Recovered % by that user for that store

Select Primary Image
Incident Reporting

July 26, 2018

Select Primary Image

The ability to pick a primary image when reporting or editing an event - this will be the first image shown on the profile and is also the image that shows on the home feed.

Request footage
Incident Reporting

July 4, 2018

Request footage

Request footage more quickly by clicking a button on the evidence locker. This will add a comment to the event report asking the reporter to provide video or image evidence.

Product Tours
Incident Reporting

June 14, 2018

Product Tours

As we roll out the new and improved Auror we have added a product tour that can be played on demand, taking users through the key changes and helping them get the most out of the new platform.

The Intel Blog

Related intel

Real-world perspectives on retail crime, shaped by the people who deal with it every day.

Explore the blog
Auror and The Zellman Group Partner to Revolutionize Organized Retail Crime Prevention and Recovery

August 26, 2025

Auror and The Zellman Group Partner to Revolutionize Organized Retail Crime Prevention and Recovery

The Zellman Group (TZG), a premier Loss Prevention and Asset Protection Solutions provider, and Auror, the global leader in Retail Crime Intelligence, today announced a strategic integration enabling users to effortlessly transfer case details — such as case amounts, subject information, issue type, and custom fields — into Zellman's portal with a single click.

Inside NRF Protect 2025: Why US retailers are abandoning asset protection tech in favor of AI-powered prevention

July 21, 2025

Inside NRF Protect 2025: Why US retailers are abandoning asset protection tech in favor of AI-powered prevention

Working together to stop retail crime: the Axon/Auror integration

April 15, 2024

Working together to stop retail crime: the Axon/Auror integration

Axon and Auror recently announced a new product integration to address retail crime and violence. Discover the details of this partnership in this post by Auror CEO, Phil Thomson.

Starting your Retail Crime Intelligence journey with Auror

August 17, 2023

Starting your Retail Crime Intelligence journey with Auror

Discover what it's really like to get started with Auror as we break down our onboarding journey and explain how we provide unparalleled speed and support.